The workshop will operate as follows:
Participants will work together in teams throughout the day to design, explore and present their concepts for new types of media to the rest of the group. Prizes will be awarded.
Teams’ progress will be supported by specific tasks during the day (e.g. “describe how the consumer interacts with any program content”).
A live blog / wiki will be updated incrementally by each team with their progress throughout the workshop.
As part of the workshop, we will encourage use of our ‘Bootlegger’ media commissioning system, to produce example pieces of content as part of their design exploration.
Visit http://bootlegger.tv/howtobootleg for more information.
Broadcast media is no longer consumed primarily through a TV at the time it is broadcast. Audiences use many devices, secondary material, social media, gaming and commentary in a uniquely personal way to co-create their own experience.
How can content producers create compelling experiences for these rich contexts of engagement? What new forms and models of media experience will be created for and by audiences of the new broadcasting? These audiences may be technology and media literate people, with access to digital, connected devices (and objects), who embed social media into the fabric of their lives to share, discover and create content?
Participants in this workshop will explore how developments in technology, media and social participation can form new types of innovative user experience for internet based broadcasting. What will future media consumers find compelling, informative and entertaining?
We will particularly be exploring:
Heterogeneous audiences (one-to-many, participatory, collaborative);
Experiences spanning devices and temporal disconnection.